Joining the hive is the first step in any cult, and American Horror Story is taking that concept to a whole new level.
On Thursday, FX released the first poster for the seventh season of the horror anthology series and it’s designed to make your skin crawl.
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The AHS: Cult poster features a person, painted all in white. As you probably noticed in the teaser for the series, members of the featured cult done white clown makeup when they’re all together.
This image goes all-in with the hive mentality of a cult, showing just how powerful certain brain-washing techniques can be. The person on the poster is reaching for their head, but the top of their skull is missing. Where the brain should be, a beehive takes its place.
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A single honeybee is crawling on the face of the character here, and honey is dripping down from its comb. If you look past the initial image, you’ll see a golden hive backdrop glowing in the distance.
The bottom of the poster reminds fans when they can see the first episode of AHS: Cult, using the font that has become synonymous with the series.
Cult will debut on FX on September 5, 2017.
