The Minnesota Vikings have game, and this time we're not talking about on the football field.
The NFL team is about to become the first to install breastfeeding pods in a football stadium. Giving moms a private space to pump breast milk or nurse their children, the enclosed pods feature two seats, a fold-down table and an outlet. The pods are made by a company called Mamava and have previously been spotted in airports, colleges and businesses nationwide.
The idea for a breastfeeding space at the stadium first came from an employee in the front office, Cosmopolitan reports. Vikings COO, Kevin Warren, tells the magazine that the employee expressed dissatisfaction over proper and private spaces for female employees, guests and fans to breastfeed and pump. Warren spotted a Mamava pod in the Minneapolis airport about a month after that conversation and he decided to reach out to the company to work on a partnership.
"We needed to make sure that we fixed that, and to create an environment that is safe and dignified," Warren said. "Our focal point is to engage our women fan base to learn what's important to them, not only on game day and during game week, but also in the off-season."
According to Cosmopolitan, about 375,000 women attend NFL games every weekend and account for nearly half of NFL fans.
Currently, the Vikings are building a new stadium, so two pods will be installed at TCF Bank Stadium at the University of Minnesota. Once the new stadium is constructed, Mamava will work with the franchise to create an entire breastfeeding suite. They will also install pods at the Vikings' training facility and at two corporate offices.0comments
Though the Vikings will be the first football team to have a breastfeeding pod, Mamava has set up a pod at Fenway Park in Boston. The Cincinnati Reds and the Washington Nationals don't have pods but they do have designated breastfeeding lounges.
Check out what the inside of the breastfeeding pods look like: