TLC is still paying the price for the Josh Duggar scandal that occurred last year.
During the second season premiere of Jill and Jessa: Counting On on TLC, many advertisers were surprised to see their commercials aired during the breaks, according to E! News.
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After news broke Josh Duggar sexually molested four of his sisters and a babysitter more than 12 companies pulled their advertisements from the network. But, now four more companies have decided to do the same.
Gerber Life, Trivago, Thumbtack.com and Hotwire have joined the other companies and ended their relationship with TLC.
After a Gerber Life ad aired during the premiere of Counting On, a spokesman for the company issued a statement, obtained by InTouch magazine. “The Gerber Life ad was inadvertently shown during the premiere of Counting On,” the statement said. “We have been assured that Gerber Life ads will no longer be shown during this program.”
Trivago released a statement after one of its ads was aired as well. “We did not have control over when the advertisement ran, as it was a direct response buy,” the company said in a statement. “We did not purposely intend to advertise during any specific TLC program.”
Hotwire went on to say they can’t control when their ads air, but they can control what networks they air on. “Hotwire ads appear on many cable networks including AMC, Bravo, HGTV, TNT, TBS, USA as well as TLC Network. While we are able to select which cable networks air our ads, we do not select the specific shows,” the statement explained. “After further consideration we have decided to remove this network from our plan.”
Thumbtack.com’s statement reads: “At this time, we are not buying TV ad space for particular programming or programs, rather for networks or groups of networks in aggregate.”
