Hulu Unveils New Personalized Way to Stream Olympics
01/09/2018 08:55 pm EST
Hulu wants to make sure you're on top of your favorite Winter Olympics events.
The streaming service, in partnership with NBC Universal and NBC Sports, will offer Hulu's live TV subscribers a personalized experience for the 2018 Olympic Winter Games in PyeongChang, South Korea.
According to Deadline, users can pick the competitions they're most interested in watching and Hulu will send daily clips and highlights.
More programming details will be made available closer to the games in February, but the Olympics provide an example of how Hulu envisions live television viewership to work in the future.
"We'll have a personalized view," Hulu Senior Vice President Ben Smith, who oversees user experience, told Deadline. "Putting users in charge of time and place has been great. The area I'm excited [for] is continuing down this personalization path."
Disclosure: PopCulture. is owned by Paramount. Sign up for Paramount+ by clicking here.
-
Every TV Show, Movie, and Original Coming to Netflix This Week (April 15)
-
'Fear Street: Prom Queen': Netflix Shares First Look at New Sequel
-
Another Classic TV Show Is Getting a Reboot: Ty Burrell to Star in 'Tightrope' Revamp
-
'House of the Dragon' Season 2 Comes to Life in Official Coloring Book (Review)
-
Everything Coming to Netflix, Max, Disney+, Apple TV+, Amazon, Hulu and Peacock in May 2024