Super Bowl 2020: Google Leaves Fans Crying With Their Big Game Ad
02/02/2020 09:40 pm EST
Teary-Eyed
Many viewers could not contain their tears after Google's ad ran early on during Super Bowl 2020. The commercial was clearly designed to illicit a strong emotional response, and on that, it delivered.
Lost Steam
Of course for many viewers, tears were not what they wanted on Super Bowl Sunday. More than a few people commented on how the ad brought their party to a screeching halt.
Fast Learner
As emotional as the Loretta commercial was, viewers did not fail to think about the implications of sharing all that information with a computer. Some joked about how far an artificial intelligence might go with that knowledge.
'Less Sad Content'
As the rest of the Super Bowl got underway, many fans shook off the Google ad's melancholy, especially once the halftime show got underway. They asked for fewer emotional pleas and more show-stopping songs on their TVs going forward.
Other Applications
As sad as the Google ad was, it did not soften every heart out there. Many viewers noted that they were talking about other applications for that technology as soon as the commercial was over.
Distractions
When Google's ad was over, many fans were pleading with the game to heat up just to take their minds off of it. For some, it took until the halftime show to shake it off.
Data Ownership
Finally, many viewers were apalled by Google's Super Bowl commercial, thinking it sought to make a questionable technology more palatable with emotional manipulation. Investigative journalist Nina Bernstein wrote that anyone who used Google Voice Assistant in this way could have their private memories "commodified and sold," and others thought that even the risk of this was not worth taking.
"Shoutout google for rebranding domestic survellence without government oversight as being the notebook. Have to take my hat off to the robot ad wizards," one person tweeted.
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